Ricardo Figueira

Group of young people with different background talking with each other
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MAGIC – 5 Steps to Wellbeing

Client: NHS (BSW CCG)
Agency: Create Studios
My Role: Storyboards and Style Frames, Illustration and Animation


I had the opportunity to work with Create Studios in this project in the middle of the pandemic where mental health was becoming even a bigger problem in our society.

The idea is to suggest and motivate 5 simple steps to improve their mental wellbeing and it is based on the acronym MAGIC: Mindful, Active, Generous, Interested, Connected.

With animation, we were able breakdown such serious subject making it a  great way to reach and connect with the audience.


If you need more information about mental health support, please visit Nation Health Service website.