Client: NHS (BSW CCG)
Agency: Create Studios
My Role: Storyboards and Style Frames, Illustration and Animation
I had the opportunity to work with Create Studios in this project in the middle of the pandemic where mental health was becoming even a bigger problem in our society.
The idea is to suggest and motivate 5 simple steps to improve their mental wellbeing and it is based on the acronym MAGIC: Mindful, Active, Generous, Interested, Connected.
With animation, we were able breakdown such serious subject making it a great way to reach and connect with the audience.